Unicom 3G Package rates, in the midst of looking forward to the birth, but grow in a sound argument, perhaps forced by external pressure of public opinion, perhaps in order to restore lost users, perhaps felt that the standard rates set too high, China Unicom 3G During the communications test business was finally upon admission, and this reminds me of China Unicom Chairman Chang Xiaobing, the sentence: The company will not insist on the promotion of 3G business price war. Upon admission that the significance of this is it? Hype? Top decision-making mistakes? Or ... ... puzzling!
Wu Zhe charges or your
Let us first look at the Wu Zhe Unicom 3G charges after: before September this year, Unicom, the basic package of seven files will only be charged half the cost. Minimum of 186 yuan package which only cost 93 yuan, hit a nationwide package includes 510 minutes of talk time, and another 20-minute video phone, 20M and 40T of the 3G business, 60MB of Internet traffic, as well as caller ID, phone tabloid newspaper.
China Unicom's own definition of the new unit "20M" and "40T" to the already confused users on 3G again shame that users have posted even upon admission, still could not afford. China Telecom's most low-end package price only 88 yuan, China Mobile, the most low-end package is only 98, Unicom's most low-end package to play on the break after the fall of the two competitors, according to sources, China Mobile, against China in the near future Unicom's voice tariff adjustments, tariff boss no doubt again the throne of China Unicom brought competition will not be pretty. This time is like a price cut to the Monkey King Tang Seng put on a magic spell, the user once they are caught to be difficult to get out, how in September, the Unicom in turn what way to trap the users?
One-way fares only to high-end users
Package rates for Unicom's 3G, China Unicom stakeholders introduced Unicom 3G tariff packages in the implementation of long distance, local, roaming charges together, there will be no special mobile phone roaming charges, long distance phone charges, the implementation of a complete one-way Unicom 3G charges when the user calls in the field as free. Can be understood as Unicom fell in love with a high-end customers are not home and fashion people, the rates for these high-end customers more attractive, but high-end customers means a long life in the field, office? And away from him original living city?
Unrealistic to expect a unified national tariff
China Unicom vice president Li Gang said: "Our 3G tariff package is the national unity, national unity of all the rates are implemented, not allowed to have their charges around, it will be very convenient for the user." Analysis of China Unicom in this industry held not realistic, because our nation is the unbalanced economic development between urban and rural economic development is relatively large, the actual situation in different regions, a direct result of user differentiation, imagine the user and remote mountainous areas of Beijing's users a unified tariff, that is a ridiculous and funny things! operators usually used in the "unified national tariff" based on the carrier around a certain autonomy, that is "unified national tariff" and "over their own pricing", we fully the advantages of using two kinds of billing models. Mobile and Telecom for the implementation of a unified high-end user tariff, China Unicom do not want to disadvantage the competition around it, sooner or later will allow more focused around the launch of the package.
Seem to feel the taste of China Unicom speculation ever stronger, and never charges price war to Wu Zhe, the promise of a unified national tariff can not know how long, I believe China Unicom's executives are more smart people, not willful these low-level errors, inconsistencies, non-compliance with market rules. When we all are a China Unicom 3G marketing hype! Do not know the user's bottom line can withstand Unicom withstand such a torment!
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